[{"id":416645447898,"handle":"best-selling","title":"Best Selling","updated_at":"2023-09-24T21:40:27+01:00","body_html":"","published_at":"2023-03-17T11:16:16+00:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"Best Selling"}],"published_scope":"global"},{"id":397039927514,"handle":"blackfriday","updated_at":"2023-09-24T21:40:27+01:00","published_at":"2022-11-16T20:32:51+00:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Black Friday","body_html":"\u003cp\u003eBlack Friday is BACK and this year it's better than ever!\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e"},{"id":151171563568,"handle":"girls-accessories","updated_at":"2023-09-24T21:40:27+01:00","published_at":"2019-09-23T17:05:36+01:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Girls Accessories","body_html":"\u003cp style=\"text-align: center;\" data-mce-fragment=\"1\"\u003eHappy hair days whether you are sweeping those tresses back with a super soft scrunchie, pinning it up with a set of colourful hair pins, adorning your hair with a metallic headband or complimenting your dress up look with embroidered hair bands and clips. Be ready to smile until your cheeks hurt with your locks beautified by our award-winning hair accessories.\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e"},{"id":380086223066,"handle":"girls-hair-accessories","updated_at":"2023-09-24T21:40:27+01:00","published_at":"2021-11-10T12:23:36+00:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Girls Hair Accessories","body_html":"Complete any party-perfect look with our girl's hair accessories. From bows to stars, from jewels to butterflies, there's something for every little STYCH."},{"id":151171825712,"handle":"girls-trends","updated_at":"2023-09-24T21:40:27+01:00","published_at":"2019-09-23T17:05:36+01:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Girls Themes","body_html":"\u003cp style=\"text-align: center;\" data-mce-fragment=\"1\"\u003eAre you a modern-day super heroine, dino-loving girl , little party animal or a dreamer of carousels and fairy tales, kind of girl? Explore our beautifully designed themed collections perfect for all aspiring little ones.\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e"},{"id":380089696474,"handle":"party","updated_at":"2023-09-24T21:16:01+01:00","published_at":"2021-11-10T14:00:37+00:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Party","body_html":"Looking for some cute party accessories for your little one?\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eWe've got capes, skirts, jewellery and many hair accessories to make your little one feel like the best version of themselves. We know how important it is to ensure your child has something fun to wear at their birthday party, so we offer a wide range of options that are perfect for any age group. You can trust us when we say that your kids will love them!\u003cbr\u003e"}]